person with a mobile - What Kind of Videos Go Viral on TikTok
person with a mobile - What Kind of Videos Go Viral on TikTok

Do you need help to crack the TikTok code and make your videos go viral? You’re not alone. The platform’s rapid-fire, short-form content can make it challenging to figure out what works. Yet, viral success is within reach if you understand the types of videos that catch on. This guide will help you learn what to post on TikTok to go viral, offering insights into trends and techniques that can help you create viral short videos.

Tools like Crayo AI’s clip creator can make your journey easier. It’s designed to help craft clips that resonate with TikTok audiences, giving you a better shot at going viral.

Table Of Contents

What Kind of Videos Go Viral On TikTok

tiktok app - What Kind of Videos Go Viral on TikTok

1. Get In on Social Media Challenges

Jumping into viral social media challenges can help you gain more followers. These challenges spread across platforms and often go viral. You'll get noticed by joining trending challenges and posting those videos on TikTok. If you're feeling creative, start your challenge using a branded hashtag. You never know—it might just catch on.

2. Play With Trending Sounds

Sounds are huge on TikTok. Creators love taking a famous sound and using it in their videos. To find what's hot, check out the Add Sounds section on TikTok and explore the trending options. Pick one, add your twist, and start creating!

3. Stick to Trending Hashtags

Making videos on trending topics is a quick way to get more views. Search for trending hashtags on TikTok and make a video that fits the theme. This approach works because you're tapping into what's already popular.

4. Rock a Dance Challenge

Dance challenges have a knack for going viral on TikTok. They feature simple choreography set to popular music, inviting users to join in. The "Renegade" dance challenge is a prime example, amassing over 1.6 billion views by February 2020. These challenges are irresistible because they're easy to copy, can be creatively adapted, and foster a sense of community.

5. Collaborate With Influencers

Teaming up with a popular TikTok creator can broaden your reach. By joining forces, you'll tap into their audience and blend your style with theirs. If you reach out to an influencer, brainstorm content ideas together. You're free to create any video, so explore what works for both of you.

6. Get Creative With Song Imitations

Song imitation videos let you lip-sync to a track and act out the lyrics. You might recreate a scene from the original video or add your flair. These videos are a surefire way to grab attention.

7. Teach Something With Tutorials

Tutorial videos are a hit on TikTok. The hashtag #tutorial has about 75.6 billion views. People love learning new things, so find a way to create a tutorial that aligns with your brand. The possibilities are endless, whether it's arts and crafts, cooking, makeup, dance moves, workout tips, or anything else.

8. Reenact Famous Dialogues

Lip-syncing videos aren't just for songs—they work for movie dialogues, too. Often, the most popular ones take a comedic spin. You can do it solo or with friends. Just pick a dialogue and reenact it in a fun way.

9. Share Behind-the-Scenes Content

Behind-the-scenes videos let viewers get a peek at your creative process. Whether filming, producing music, or designing clothes, these unfiltered glimpses build a genuine connection with your audience.

10. Post Cute Animal Videos

Who doesn't love cute animal videos? They're always crowd-pleasers; no explanation is needed.

11. Showcase Your Artistic Side

For artists, TikTok is a stage to show off your skills. Record yourself creating a piece, speed up the footage, and share it. This works for all kinds of arts, crafts, and DIY projects. If you know someone creative, feature them, too.

12. Inspire With Personal Stories

Share achievements, motivational tales, or heartwarming anecdotes. These stories resonate with viewers and convey hope, motivation, and positivity. They can inspire others to take action or simply spread kindness.

13. Be Clever With Song Cover Photo Answers

A fun trend on TikTok involves posing as a famous song's cover photo to answer questions. The song title usually provides the answer you need.

14. Create Satisfying, Calming Videos

These videos feature simple, soothing visuals. They're a hit on TikTok and other platforms because they put viewers in a relaxed state.

15. Try Fruit Cutting Tricks

In these videos, creators cut fruit or veggies in innovative ways. They appeal to those looking for hacks and provide an oddly satisfying visual experience.

16. Add Voiceovers to Videos

TikTok's voiceover feature lets you add commentary to videos. Play with it—tell stories, make funny observations, or try something new.

17. Share Science Experiments

Remember those science experiments from school? Revisit them and share them on TikTok. They're fun and educational, even if viewers need to learn the science behind them.

18. Transform With Makeover Videos

These videos show a makeover, whether a new hairstyle, wardrobe, or makeup look. A popular trend is using TikTok's beauty mode filter for a dramatic transformation. Fashion influencers love these videos.

19. Show Off Your Workout Routine

Workout videos are prevalent across all social platforms. People like to take inspiration from influencers and mimic their routines. Share your workout to attract followers if you're outside the fitness industry.

20. Freeze-Frame for Funny Videos

TikTok's freeze-frame filter lets you pause a video and use the frame as your background. This creates exciting and humorous videos.

21. Document Your Daily Life

You don't need to do anything extraordinary to stand out. Some TikTok users have gained followers just by sharing their everyday lives. Find inspiration in routine tasks and turn them into engaging content.

22. Connect With Live Videos

TikTok lets you stream live videos to your audience. Go live to connect with viewers in real-time. Though less famous than on Instagram or Facebook, live videos have untapped potential you can leverage.

Top 15 Viral Niches for TikTok

tiktok app on mobile - What Kind of Videos Go Viral on TikTok

1. Cooking and Recipes

Why do cooking and recipe videos explode on TikTok? Simple: food is universal. Everyone loves discovering a new recipe or kitchen hack. Whether you're a pro chef or just starting, cooking content grabs attention. People constantly search for meal ideas, diet tips, or fun food experiments. TikTok's short format lets you showcase a dish or trick quickly, making it perfect for sharing. 

Suggested Hashtags

#Cooking #TikTokFood #Recipe #Homecooking

What Works Best?

Quick recipes, cooking hacks, food challenges, behind-the-scenes, diet-specific recipes, and cultural cuisine.

Earning Potential

Brand sponsorships ($500- $10,000+ per post), affiliate marketing ($500-$2,000/month), and collaborations ($1,000-$15,000).

2. Pet Videos

Who can resist a playful kitten or goofy puppy? Pet videos attract a broad audience, from animal lovers to those needing a smile. Pets are universally adored, making this niche great for growing a TikTok presence. Capture funny moments, and you might become the next big pet influencer.

Suggested Hashtags

#Pets #PetsofTikTok #dogsoftiktok #Cat #Doglover #Puppy

What Works Best?

Daily routines, training tips, funny moments, pet hacks, reaction videos, before and after, pet challenges, and rescue stories.

Earning Potential

Brand partnerships ($100-$1,000+ per post), TikTok Creator Fund earnings, and affiliate marketing (5%-20% commissions).

3. DIY and Crafting

DIY and crafting content is mesmerizing and approachable. From quick projects to elaborate creations, this niche is accessible. Whether you're an expert or just starting, crafting TikTok welcomes everyone.

Suggested Hashtags

#DIY #Crafts #Handmade #Decor

What Works Best?

Tutorials, quick tips, transformations, behind-the-scenes, and organization hacks.

Earning Potential

Merchandise sales, workshops/courses, and sponsored posts.

4. Life Hacks

Life hacks simplify everyday tasks. If you enjoy finding shortcuts or sharing tips, this niche is for you. Engage viewers with clever solutions that make life easier.

Suggested Hashtags

 #LifeHacks #TipsAndTricks #Useful #Hacks

What Works Best?

Money-saving hacks, life skill tips, household tips, parenting hacks, and work-from-home tips.

Earning Potential

TikTok Creator Fund, e-books/courses, and brand ambassadorships.

5. Gaming

Gaming content thrives on TikTok. With a passionate community, share experiences, funny fails, and epic wins. Gaming content is engaging, whether gameplay highlights or tips and tricks.

Suggested Hashtags

 #GamingOnTikTok #Videogames #GamingSetup #Playtogether

What Works Best?

Relatable struggles, gameplay highlights, tips/tricks, reviews, tutorials, live stream snippets, and challenges.

Earning Potential

Sponsored posts, live streaming donations, and workshops/coaching.

6. Educational Content

If you're a subject expert, the educational niche suits you. Share knowledge on TikTok and enlighten others. From how-tos to Q&A sessions, inspire learning.

Suggested Hashtags

 #LearnOnTikTok #Education #Knowledge #Learnwithtiktok #tiktokteacher

What Works Best?

How-tos, study tips, book reviews, Q&A sessions, and duet learning.

Earning Potential

Memberships, e-books/guides, and affiliate partnerships.

7. Technology and Gadgets

Stay updated with tech trends and gadgets. This niche thrives on TikTok, where people seek the latest innovations: share unboxings, reviews, and comparisons.

Suggested Hashtags

#Tech #Technology #Gadgets

What Works Best?

Unboxings, reviews, comparisons, tech hacks, and live demos.

Earning Potential

App/software partnerships and affiliate marketing.

8. Animation and Digital Art

Visual storytelling on TikTok aligns with animation and digital art. Whether it's speed paints or animation shorts, showcase creativity.

Suggested Hashtags

#Art #Animation #DigitalArt

What Works Best?

Speedpaints, animation shorts, tutorials, fan art, and giveaways.

Earning Potential

Art licensing, brand partnerships, and digital downloads.

9. Product Reviews

People love discovering new products; product reviews capture interest, making this niche compelling. Share top lists and first impressions.

Suggested Hashtags

 #Amazonfinds #ProductReview #Unboxing

What Works Best?

Top 10 lists, audience requests, and first impression reviews.

Earning Potential

TikTok Creator Fund and brand sponsorships.

10. Book Recommendations and Reviews

Book lovers unite! Share recommendations and reviews as people seek their next read. From book highlights to author spotlights, engage readers.

Suggested Hashtags

#BookTok #Reading #BookReview

What Works Best?

Short book highlights, book hauls, author spotlights, and book vs. movie comparisons.

Earning Potential

Brand collaborations and affiliate marketing.

11. Nature and Scenery

Nature's beauty captivates TikTok audiences. From time-lapses to wildlife encounters, share the wonders of the great outdoors.

Suggested Hashtags

 #Nature #Landscape #Naturelover #Scenery

What Works Best?

Time-lapses, scenic walks, wildlife encounters, and nature sounds.

Earning Potential

TikTok Creator Fund and photography sales.

12. Fitness and Workout Routines

Many prioritize fitness, and TikTok is a go-to source for workout ideas. Share quick routines, transformations, and healthy meal prep.

Suggested Hashtags

#Fitness #Workout #Health #GymTok

What Works Best?

Quick workouts, exercise demos, transformation stories, and meal prep hacks.

Earning Potential

TikTok Creator Fund and affiliate marketing.

13. ASMR

ASMR videos create calming sensations. From whispering to eating sounds, this niche is relaxing and accessible.

Suggested Hashtags

#ASMR #Satisfying #Relax #Asmrsounds #Calm

What Works Best?

She was whispering, tapping, and eating sounds.

Earning Potential

TikTok Creator Fund, affiliate marketing, and merchandise sales.

14. Travel and Adventure

Travel content transports viewers to new places. Share adventure activities, travel vlogs, and tips for an engaging experience.

Suggested Hashtags

#Travel #Adventure #TikToktravel

What Works Best?

Travel tips, day-in-the-life experiences, adventure activities, vlogs, and time lapses.

Earning Potential

Branded posts and merchandise sales.

15. Minimalist Living

Minimalism resonates with many seeking simplicity. Share challenges and routines that focus on a minimalist lifestyle.

Suggested Hashtags

#Minimalism #Declutter #SimpleLiving

What Works Best?

Minimalist challenges, daily routines, meals, and sustainable living tips.

Earning Potential

TikTok Creator Fund and affiliate marketing.

Looking to create viral TikToks quickly? Try Crayo’s free clip creator tool today — click ‘Try Now’ on our homepage to get started. No account is required!

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17 Tips On How To Go Viral on TikTok

woman ready to record - What Kind of Videos Go Viral on TikTok

1. Leverage Crayo AI for Viral Success

Crayo AI is your shortcut to creating viral TikTok videos swiftly. It lets you generate unlimited short videos simultaneously, with auto-generated captions, effects, backgrounds, and music. This tool simplifies the process: write an outline or prompt, customize the style by selecting a background video, voice narrator, and music from Crayo’s free templates, and then export your video. With Crayo, you can quickly transform ideas into viral content, potentially earning through the TikTok Creator Fund. Give Crayo’s free clip creator a try today by clicking the ‘Try Now’ button on their homepage—no account needed. Go from prompt to viral video in minutes.

2. Stay on Trend: Ride the Viral Wave

TikTok thrives on trends, and going viral often means catching these waves as they crest. Stay in tune with what’s hot, whether it’s a dance challenge, audio clip, or video format. TikTok's Creative Center provides insights into current trends, filtering by region, industry, and timeframe. Regularly browse your For You page to spot patterns. Consider whether a trending topic aligns with your niche and jump on it quickly, as trends often fade within days.

3. Master the Art of Hashtags

Hashtags categorize your content, helping the TikTok algorithm understand what you’re sharing. While trending hashtags can boost visibility, niche hashtags relevant to your brand might offer more potential for virality. Search for trending hashtags in your niche within the app and aim for three to five per post. Avoid overly generic hashtags like #FYP due to high competition. Community hashtags cater to specific audiences and can help you find potential fans and influencers.

4. Ignite Curiosity: Keep Them Watching

Content that sparks curiosity holds viewers’ attention longer, which signals to the algorithm that it’s worth promoting. Since many TikTok users look to discover new things, offering them fresh ideas, groundbreaking technologies, or innovative hacks. Curiosity-driven content can boost your chances of going viral by keeping viewers engaged longer.

5. Use Sound to Amplify Your Reach

Audio is crucial on TikTok. Most users agree that sound is a vital part of the experience. Videos that incorporate trending sounds or popular music often see viral success. Pay attention to the sounds used in trending videos on your For You page and incorporate them into your content. TikTok’s Creative Center also highlights trending sounds and songs. You can easily use trending audio clips by selecting the sound from any TikTok video and choosing “Use this sound.”

6. Consistency is Key: Post Regularly and Timely

Posting frequently increases your chances of going viral. TikTok’s algorithm doesn’t favor past high-performing videos, so each post has an equal shot at success. Follow a consistent posting schedule to build a predictable pattern for your fans. Posting at times when your audience is most active boosts visibility. Research suggests Tuesdays at 9 a.m., Thursdays at noon, and Fridays at 5 a.m. are prime times for posting.

7. Tell Compelling Stories to Build a Connection

Storytelling helps build trust and affinity with your audience. TikTok values authentic content, so you don’t need professional equipment to tell a great story. Embrace “storytelling unhinged” with unpredictable storytelling and unique characters. This trend is gaining traction, and brands can use storytelling to attract users.

8. Engage with Your Audience: Foster Community

Interaction is crucial for going viral. Engage with your followers by replying to comments and encouraging interaction. Include calls to action in your videos, such as asking followers to comment, share, or create response videos using the Stitch or Duet features. This sense of community can boost your content’s visibility as the algorithm rewards engagement.

9. Engage with Other Users: Broaden Your Network

Beyond interacting with your followers, engage with other creators, especially those in your target audience. Like and comment on trending videos, and consider creating Stitch or Duet videos in response to viral content. This helps new accounts and those looking to grow their follower base.

10. Collaborate with Influencers: Expand Your Reach

Collaborating with popular creators can boost your reach and increase content visibility. Look for influencers relevant to your niche to ensure the proper attention. Start by following and interacting with potential collaborators to build relationships. Once you have a solid following, propose collaborations.

11. Mix Up Your Video Lengths: Optimize Engagement

While TikTok is known for short videos, longer ones can get more views—mix formats to stand out. Short videos are ideal for quick, impactful content. Medium-length videos allow for more detail, while longer videos can explore in-depth topics. Varying video lengths can build a loyal audience.

12. Be Entertaining: Humor Wins Hearts

Humor can significantly boost your chances of going viral. Many successful TikTok videos use irony, self-deprecation, or embarrassing content. If humor suits your brand, incorporate it into your posts. However, if it doesn’t align with your brand voice, focus on adding value through educational or behind-the-scenes content.

13. Add Value: Educate and Entertain

If humor isn’t your style, be entertaining by offering value through educational or behind-the-scenes content. Stay authentic to your brand while providing information, recipes, hacks, or product tips. This approach caters to the TikTok crowd and can help you go viral.

14. Hook Viewers Immediately: Capture Attention

With short attention spans, grab viewers’ attention instantly. Establish a hook in the first few seconds of your video. Use humor, shock value, or tease what’s to come. Over 63% of videos with high click-through rates have their key message in the opening seconds.

15. Jump on Memes and Challenges: Be Part of the Fun

Challenges and memes drive waves of content on TikTok. If you have a loyal following, start a challenge or create your audio to start a meme. To grow your reach, participate in trending challenges and use popular hashtags and sounds.

16. Cross-Promote: Expand Your Audience

Promote your TikTok content on other social media platforms to boost your chances of going viral. Short, punchy videos are popular across social media, so use this to your advantage. Cross-promotion increases your reach and drives traffic back to your TikTok channel.

17. Enhance Your Editing Skills: Make It Snappy

Clever editing can make your TikTok content more engaging. You don’t need to be a professional videographer to create dynamic cuts. Free tools like TikTok’s native editor and apps like CapCut help you add text, combine clips, and sync visuals with sound. With practice, you can create punchy content that grabs users’ attention.

10 Famous TikTok Influencers For Inspiration

tiktok video shooting - What Kind of Videos Go Viral on TikTok

1. Chris Udalla: Relatable Humor and Unique Storytelling

Chris Udalla knows how to make you laugh. His videos mix relatable humor with quirky storytelling, often highlighting personal experiences. Chris connects with his audience individually by flipping everyday situations into funny, original skits. His approach to humor feels fresh and genuine, making his content easy to enjoy and share.

2. Dylan Mulvaney: Comedy and Authenticity in Storytelling

Dylan Mulvaney is a master of mixing comedy with real-life experiences. Her skits often focus on her gender journey, offering a blend of humor and authenticity. Dylan’s content doesn’t just entertain; it invites viewers into her world, creating a supportive community that appreciates both the laughter and the genuine moments.

3. Brittany Broski: Candid Takes on Pop Culture and Life

Brittany Broski’s content is a wild ride through pop culture, mental health, and everyday struggles. Her candid and hilarious takes make her relatable to a broad audience. Brittany’s personality shines through in every video, making her content funny and engaging.

4. Joshua Bassett: Behind-the-Scenes of a Rising Star

Joshua Bassett offers a unique glimpse into the life of a musician on the rise. His content focuses on his music career, personal life, and artistry. By sharing behind-the-scenes moments, Joshua allows fans to see the natural person behind the star, creating a connection beyond the music.

5. The Sharp Twins: Dance, Fashion, and Family Dynamics

The Sharp Twins are all about dance and fashion but also bring their family dynamics into the mix. Their content is not just about entertainment; it’s about togetherness. By showcasing their family life, the Sharp Twins create content that feels genuine and fun to watch.

6. Jojo Siwa: Inspiring and Upbeat Content for Young Audiences

Jojo Siwa is a powerhouse of positive energy. Her videos focus on dance, music, and her vibrant personality. By creating inspiring and upbeat content, Jojo allows young audiences to be themselves and embrace their individuality.

7. Dr. Tiffanie Davis Henry: Mental Health Tips with a Personal Touch

Dr. Tiffanie Davis Henry combines professional insight with personal connection in her content. Her videos offer mental health tips, self-care advice, and relationship guidance. By blending expertise with a relatable approach, Dr. Tiffanie creates content that’s both informative and accessible.

8. Spencer X: Pushing Musical Boundaries with Beatboxing

Spencer X is a beatboxing virtuoso, creating jaw-dropping musical content. His collaborations with various artists push the boundaries of what’s possible with beatboxing. Spencer’s videos aren’t just about showcasing talent and exploring new musical possibilities.

9. KallMeKris: Fresh and Relatable Comedy Skits

KallMeKris keeps her content fresh with many comedic skits and funny impersonations. Using different characters and scenarios, Kris keeps her audience on their toes, making her videos relatable and entertaining.

10. Mikayla Nogueira: Fashion, Beauty, and Empower

Mikayla Nogueira combines fashion, beauty, and lifestyle content with a focus on body positivity. Her videos allow her audience to embrace their individuality and express themselves confidently. By promoting self-love and acceptance, Mikayla creates a supportive community that celebrates diversity and uniqueness.

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Tap Into Trends with Crayo AI

If you're looking to go viral on TikTok, riding the wave of trends is critical. Crayo AI can help you do that by making it easy to jump on current trends with lightning speed. Whether it's a dance, a challenge, or a trending hashtag, Crayo can help you create content that fits right in. Plus, with Crayo’s auto-generated captions, effects, and music, you can ensure your content looks and sounds as good as the original. So, if you want to ride the wave of trends and make a splash on TikTok, try Crayo.

Make Money with Crayo AI

The TikTok creator fund is a great way to make extra cash from your content. But to do that, you need to create videos that get a lot of views. Crayo AI can help you do that by making it easy to create viral content. With Crayo, you can create many videos simultaneously, which means you can cast a wider net and increase your chances of going viral. Plus, with Crayo’s auto-generated captions, effects, and music, you can ensure your content looks and sounds great. So, if you want to make extra cash from the TikTok creator fund, try Crayo.

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Copyright © 2024 Crayo AI Inc.

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Copyright © 2024 Crayo AI Inc.

How it Works

Experience Crayo for free

Crayo - your gateway to creating viral TikTok clips in seconds! Auto-generate captions, effects, background, and music for you.

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AI Backgrounds

AI Script Generator

Copyright © 2024 Crayo AI Inc.